Channel 4
Corporate media
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|---|---|
| UK corporate media TV station |
UK FOIA Act Exemption
Channel 4 (like the BBC and S4C) need not respond to FOIA requests about information which is "held for purposes other than those of journalism, art or literature".[1]
Commercial activity
In 2018, Channel 4 signed a "seven figure deal" with the company The Meatless Farm Co, a vegan specialist provider of meatless mince and burgers. The broadcaster received a part ownership of the British company in exchange for commercial airtime across its "valuable channel portfolio".[2]
Vinay Solanki, Head of Commercial Growth Fund at Channel 4, said "we hope that through advertising across our channel portfolio and reaching our valuable core 16-34 audience, we’ll help support their impact and growth journey."[3] The channel at once starting broadcasting documentaries attacking the meat industry, while stating it "maintains clear separation between its editorial decisions and commercial activity. There is no conflict of interest."[4]
References
- ↑ https://www.whatdotheyknow.com/request/88396/response/217442/attach/html/3/RFI20111216%20final%20response.pdf.html
- ↑ https://www.thedrum.com/news/2019/09/23/channel-4-invests-seven-figure-sum-the-meatless-farm-co
- ↑ https://meatlessfarm.com/2019/09/23/meatless-farm-secure-major-investment-from-channel-4/
- ↑ https://www.dailymail.co.uk/news/article-7930171/Channel-4-screens-two-films-attacking-meat-industry-major-investment-vegan-firm.html